Leading the way

As SME for Fire devices I was tasked with the implementation of several beta campaigns for this new and high visual impact placement on Fire TV in the UK. It required perfect execution, product knowledge and flexibility for working on non-defined elements while providing feedback to product owner about process and design (UAT). As lead designer, I leveraged client assets and used them according to technical specs and client brand guidelines for the main ad as well as for the landing page, also refining templates for future executions.